New Touch Laser Cutting is renowned for providing high-quality laser cutting and marking services at competitive prices, offering an expanded range of services to meet its clients’ laser cutting and fabrication needs.
Starting out in 2001 with just two employees, New Touch now employs approximately 65 staff across multiple sites in Victoria. The laser cutting and fabrication specialists now operate five machines, 24 hours a day in the Melbourne suburbs of Bayswater and Clayton South. New Touch understands the importance of staying ahead of the game in such a competitive industry. By travelling both overseas and to exhibitions held in Australia, it remains up to date on the latest technology.
Another key focus is company culture. Brad Drury, Managing Director, explains: “We are very focused on attracting, training and retaining great staff members. We truly believe that there is little point in having the right equipment and services without the staff to drive them. We believe that happy staff are great staff.
“Our unique selling point is that we are an ISO9001-accredited ‘one-stop shop’, capable of offering high-quality finished products at a fair price. We focus on quality, service and delivery – and we are always striving to improve in these areas. If a customer needs something turned around quickly, they are relying on us to deliver.”
New Touch values quality machinery that can aid it in producing the best possible work for its customers. The company recently purchased a Trumpf L68 fibre laser cutter linked to a Stopa large-scale storage system, providing space for raw sheets, finished parts, scrap and tube profiles. The Stopa storage system supplies machines seven days a week, 24 hours a day – and consumes 25% less energy than other systems. The company also recently purchased a Trumpf 5170 Press Brake. Trumpf was chosen because its machines are renowned for their quality and reliability.
“We can now process thicker plates up to 25mm and much more intricate profiles, along with much smaller holes in thicker plates, which was once impossible with our previous machinery,” says Drury. “Now, we can now cut a 8mm diameter hole – sometimes even smaller – in 16mm M/S plate. In the past, this would have been pierced then the customer would need to drill it out. The fibre laser also allows us to process copper and brass materials, which was not possible on the older CO2 machines.”
The team at New Touch is confident about the growth of manufacturing, and its recent machinery investments reflect this. According to Drury, the focus for the future is on the customers: “We want to provide the best possible customer service and ensure that we are continually improving in all areas of our work, especially quality, service and delivery.”